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Tools.

A selection of the tools we’ve shared over the years to help businesses succeed.

Digital Marketing Team Scorecards

A set of personnel scorecards to use with you digital marketing team to keep them aligned and hitting optimal performance levels in their areas of expertise. Read the associated blog post.

Digital CMO
Marketing Manager
Paid Search Expert
Web Developer
Social Media Expert
Blank Template

Customer
Profile Template

A fill-in template for you and your marketing team to use when developing your ideal customer profile.

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Core Values Questionnaire

A set of questions for you and your team to answer to see if you're all aligned on your core values.

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Core Values Worksheet

A step-by-step guideline for you and your team to use when developing your core values.

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Digital CMO Scorecard.

An example of a position scorecard you can use to foster the alignment and accountability that your team needs to flourish.

No spam involved here. Here is our privacy policy if you want to check it out. We might follow up to see what you think of the tool.

Marketing Manager Scorecard.

An example of a position scorecard you can use to foster the alignment and accountability that your team needs to flourish.

No spam involved here. Here is our privacy policy if you want to check it out. We might follow up to see what you think of the tool.

Paid Search Expert Scorecard.

An example of a position scorecard you can use to foster the alignment and accountability that your team needs to flourish.

No spam involved here. Here is our privacy policy if you want to check it out. We might follow up to see what you think of the tool.

Web Developer Scorecard.

An example of a position scorecard you can use to foster the alignment and accountability that your team needs to flourish.