Marketing priorities for 2020 to move on now
“You know… maybe I’ll wait till tomorrow to grow my business.”
Adapting Your Strategy to Facebook’s Fall Changes.
On a platform where the success and growth of your business is so contingent on Facebook’s pay-to-play culture, you might find yourself asking why we still bother investing the time and resources to post organic content. Earlier this year, we spoke with our Facebook representative concerning new changes that will further affect organic reach. With the changes imminent, it’s time to revisit the case for staying active on the platform and consider what immediate steps we can take to adapt to the latest round of changes.
5 Easy Ways to Improve Your Homepage
"Your company’s homepage is your home base, your shop window, the cover of your company’s book that you’re bound to be judged by.” —Zoho Academy
The Awareness Game
We are constantly asked about the difference between ‘Traditional’ and ‘Digital’ marketing, recently we were referenced in the Prince George Citizen after one of our RTOWNers held an event to help local businesses better understand the digital landscape and their local marketing options.
Keywords: The Key To SEO for Local Businesses
Search engine optimization (SEO) is the key to online visibility, and keywords are key to SEO. With the huge number of internet users that utilize search engines such as Google, businesses with highly ranked websites receive significantly more web traffic than businesses with poor search engine rankings. This allows high-ranking businesses to gain more customers online compared to their competitors, making a keyword strategy an essential part of any online business growth.