Keywords: The Key To SEO for Local Businesses

Search engine optimization (SEO) is the key to online visibility, and keywords are key to SEO.  With the huge number of internet users that utilize search engines such as Google, businesses with highly ranked websites receive significantly more web traffic than businesses with poor search engine rankings. This allows high-ranking businesses to gain more customers online compared to their competitors, making a keyword strategy an essential part of any online business growth.

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What’s the Difference Between Domain and Web Hosting?

Let’s face it, the internet can be a little confusing. In this series of posts, we are going to break down some of the key concepts behind your website, how to get it online, ranking on google, and driving growth for your business. To kick us off, let’s start with where your website actually resides (web hosting) and how to get the address right (domain hosting) so people can find it.

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A How To Guide for Giving A Keynote Speech

According to most studies, people’s number one fear is public speaking. Number two is death. Death is number two! This means that to the average person going to a funeral, they would feel better off in the casket than doing the eulogy. Can you believe it?! -Jerry Seinfeld    I had a taste of this … Read more

What is retargeting and is it for your business?

The world of digital marketing can often feel like a swirl of buzz words, platforms and headaches. Innovations come and go, widgets are released to make your life easier, others add yet another layer of confusion. A technology that has stuck around, been adopted by all the big players, and really made a difference to the cost of customer acquisition, is retargeting. This is a quick intro to the technique so you can consider it for your business.

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Creating a Brand Promise for Your Local Business

Leading up to the end of 2016, RTOWN was very hard at work refining and solidifying our Brand Promise. This work was done in addition to merging with LocalSphere – a local competitor of ours – which resulted in our headcount almost doubling and our revenues doing the same. We also moved into our new office space in Vancouver. When you’re working with A-players, everything moves faster and our businesses grow better.

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