Sharing interesting, relevant content is the golden ticket when it comes to social media success. Without it, even your most loyal Fans and Followers may lose interest and abandon you.
The startup community is alive and well in Kamloops. The acceptance of innovations in technology and the vibrancy of the social media community is encouraging more and more entrepreneurs to kick start their dreams and put down roots in our fair city.
Social media platforms have opened up avenues of connection with audiences that simply did not exist before. Sports teams and athletes are some of the biggest voices on social networks and the real-time nature of content production keeps the fans highly informed and engaged. Savvy sports brands have been quick to identify these relationships and the sponsorship of athletes utilizing these platforms to the fullest. We took a moment to catch up with Kelowna based triathletes referred to as 'Team Wurtele' to find out more about using social media as professional athletes.