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Keywords: The Key To SEO for Local Businesses

Search engine optimization (SEO) is the key to online visibility, and keywords are key to SEO.  With the huge number of internet users that utilize search engines such as Google, businesses with highly ranked websites receive significantly more...

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What’s the Difference Between Domain and Web Hosting?

Let's face it, the internet can be a little confusing. In this series of posts, we are going to break down some of the key concepts behind your website, how to get it online, ranking on google, and driving growth for your business. To kick us off, let's start with...

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A How To Guide for Giving A Keynote Speech

According to most studies, people’s number one fear is public speaking. Number two is death. Death is number two! This means that to the average person going to a funeral, they would feel better off in the casket than doing the eulogy. Can you believe it?! -Jerry...

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6 Ways Small Businesses Waste Money On Marketing

Small businesses are owned and operated by entrepreneurs. The average entrepreneur spends more time working on keeping the doors open than trying to develop an effective marketing plan. As a result, many small business owners end up wasting money on marketing programs...

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How to Balance Parenthood and Entrepreneurship

You’ve probably heard someone say that starting a business is like having a baby. The long hours, demanding clients, and lack of sleep can pile on the stress. But what about those “parentrepreneurs” who are juggling both? Raising a family and running your own business...

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What is retargeting and is it for your business?

The world of digital marketing can often feel like a swirl of buzz words, platforms and headaches. Innovations come and go, widgets are released to make your life easier, others add yet another layer of confusion. A technology that has stuck around, been adopted by...

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A Valentines Memo To All Entrepreneurs

As we enter the most romantic week of the year we thought it would be a good time to share a loving open letter from an important figure at RTOWN, our Mayor's spouse, Grace. TO: All Entrepreneurs FROM: All Spouses of Entrepreneurs RE: Valentine’s Day — Please Execute...

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Creating a Brand Promise for Your Local Business

Leading up to the end of 2016, RTOWN was very hard at work refining and solidifying our Brand Promise. This work was done in addition to merging with LocalSphere – a local competitor of ours – which resulted in our headcount almost doubling and our revenues doing the...

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How to use your Loyalty App dashboard

With over 7000 active users and 44,000 stamps given, the RTOWN Loyalty App is changing the way small businesses manage their loyalty programs. To help you get more from the app, we have created a quick "How To" guide for the dashboard and new features. Time: 10-minute...

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Top events to attend this small business month

October is small business month across Canada. This means an extra push from chambers and business networks to provide you with support to help your business flourish and an overall push to promote shopping locally. We have compiled a short list of events, workshops,...

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Measuring the ROI of Social Media Marketing

Is it working? That is the question every business owner should be asking after investing time, budget, and resources into their social media marketing efforts. Are you getting a return on your investment? Fortunately, almost every major social network offers free...

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Yesterday’s Customer Journey, Today’s Marketing Tools

Small business owners must take heed that they needlessly continue to lag behind their larger competitors when it comes to their online presence. In fact, a Basekit study showed that ~91% of small business websites are not yet mobile optimized. In a world where more...

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Developing Team Culture at Our 3rd Annual Retreat

Team over individual is a core value we hold dear and make daily decisions on. As we have a team spread across British Columbia, how we develop and maintain our company culture has always been a high priority. We do get together as often as possible, but the normal...

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WIN an APPLE WATCH just by networking at SMMastery

That’s right! Just by attending the Social Media Mastery Conference in Vancouver next weekend,  you will have the opportunity to win an Apple Watch. To help demonstrate the power of loyalty programs and how iBeacon technology can be used to create and maintain...

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